This is the 12th edition of Deloitte’s Digital media trends survey, conducted by Deloitte’s Technology, Media & Telecommunications practice. He is based in Columbus, Ohio. .... networking sites to content communities. DTTL (also referred to as "Deloitte Global") does not provide services to clients. Our survey reveals that on average, US consumers spend 38 hours watching video content each week, 15 hours (or 39 percent) of which is streamed. In fact, our survey indicates that more than ever before, MilleXZials value mobile data subscriptions as a service (figure 10). With video streaming enabling unprecedented freedom of choice, consumers are reassessing the value of their current pay TV (cable and satellite) subscriptions as never before. 51. Since our last Media Consumer Survey, the sector has continued to evolve … Deloitte’s 2018 Digital Media Trends Survey found found that 55% of U.S. households now subscribe to at least one video-streaming service. The report gives software professionals deep insight into agile trends, best practices and lessons learned to help them succeed with their agile transformations. by Deloitte • May 13, 2019 Deloitte’s digital media trends survey provides insights into how five generations of U.S. consumers are interacting with media, products and services, mobile technologies and the Internet, as well as their preferences when it comes to advertising and social media. The authors would like to thank Amy Booth of Deloitte Services LP for her marketing leadership and ongoing support of the survey and Anisha Sharma for her support with external communications. On the other hand, because Gen X consumers are watching more streaming services and watching video on mobile devices, it may be more challenging for pay TV providers to keep them in the fold. Their consumption of long-form content over the last few years contrasts sharply with that of boomers and matures. 3: Emergence of the “MilleXZials”, Insight No. Download the full report. A similar opportunity may be arising when it comes to offering visibility and control of personal data in exchange for personalized services and advertising. However, if consumers are unwilling to share their data, none of this is possible. However, streaming truly “crossed the chasm” in 2017: 55 percent of US households now subscribe to paid streaming video services (the first time US streaming has passed the 50 percent threshold). Binge-watching millennial and Gen X consumers view about seven episodes of a TV series in a single sitting, which exceeds the average number of episodes for Gen Z (six) (figure 12). In addition, since many pay TV subscription packages include hundreds of channels (many of them unwanted), content discovery has become difficult for consumers. The 13th edition of Digital media trends survey, conducted by Deloitte’s Technology, Media & Telecommunications practice, was fielded by an independent research firm from December 2018 to February 2019. Date: Wednesday, October 28, 2020 Time: 9:00am-10:00am Location: Virtual. According to Deloitte's 12th edition of its "Digital Media Trends Survey," American consumers' appetite for streaming video continues to grow, and they have no qualms shelling out cash for original content. The survey provides insight into how five generations of US consumers are interacting with media, products and services, mobile technologies, and the Internet. What they want most is visibility into the data being collected and a measure of control over their personal data. In Focus: 2015 Compliance Trends Survey - Deloitte, Digital education survey Download the infographic - Deloitte, Media Consumer Survey 2016 - Deloitte Australia, Tech Trends 2012 Elevate IT for digital business - Deloitte. For this reason, we may see some form of reaggregation over the next year or two as limits on consumer spending could hinder the growth of certain content platforms. More than ever before, US consumers value the ability to view content whenever and wherever (on any device) they want—without commercials. Sign up for our Dbriefs webcast. Foreword Foreword Media Consumer Survey 2017 It’s been quite a year. In that role, she was responsible for the development of marketing programs and sector-specific thought leadership. ... Public social media sites are viewed as only one. According to a recent Deloitte report, net wealth in the United States will grow from about $72 trillion in 2015 to $120 trillion by 2030. MilleXZials also show dramatically increased consumption behavior in the area of gaming, particularly on smartphones. It’s a new season for digital media consumption, and everyone is watching! View in article, Deloitte, Digital democracy survey, 2007. Our Speakers . Consumers have more digital media options than ever, and most are finding what they want. Video streaming, in turn, is driving the significant decline in pay TV subscriptions and the growth of alternative platforms that feature high-quality, original content optimized for smaller screens. 39. Almost one-half of Gen X respondents report that they play video games frequently (at least once a week), which almost matches Gen Z and millennial respondents. Seventy-six percent of US consumers report that they would choose to delete all of their personal data online if necessary—even if it would negatively impact their level of service. Digital media trends survey, 12th edition ABOUT THE CENTER FOR TECHNOLOGY, MEDIA & TELECOMMUNICATIONS In a world where speed, agility, and the ability to spot hidden opportunities can separate leaders from laggards, delay is not an option. In 2017, 54 percent of streaming video subscribers said they had signed up for a service to watch original content. Jeff’s academic background complements his technology expertise. If you are interested in additional insights, please email us at tmttrends@deloitte.com, or continue the conversation with us on Twitter @DeloitteTMT. The U.S. data for the 13th edition of Deloitte’s Digital Media Trends survey was collected from an online survey of 2,003 consumers fielded from December 2018 to February 2019. This “right” to see and control their personal data online may be more valuable to consumers than the actual services they receive. Here are some takeaways on its broad impact: Over the next few years, we will be following the evolution of these trends. MilleXZials’ increased streaming behavior is largely driven by a desire for high-quality, original video content, along with the ability to view this content whenever and wherever they want (figure 8). View Deloitte-Digital-media-trends-13th-edition.pdf from PSY 546 at Wichita State University. In his role, he conducts research and writes on topics that help companies capitalize on technological change. 75%of teachers believe that digital learning content will totally replace printed .... illuminate that teachers are uniquely trusted by other teachers, .... this critical group hasn't embraced or deployed these tools as aggressively as thei. The survey provides insight into how five generations of US consumers are interacting with media, products and services, mobile technologies, and the Internet. Video gaming is growing fast and has become a legitimate competitor to TV and movies, according to Deloitte’s Digital media trends survey, 13th edition. However, our study showed that there are other causes as well: The threat to pay TV services is not limited to the factors outlined above. DTTL and each of its member firms are legally separate and independent entities. According to our survey, that data includes: A new value exchange presents a unique opportunity. 50. ACG Silicon Valley and Deloitte invite you to hear Hanish Patel, Specialist Leader, Deloitte Consulting LLP, as he presents findings from the Digital Media Trends Survey, 12th edition. DTTL and each of its member firms are legally separate and independent entities. The potential of gamification for the enterprise is likely. 4: Personal data: a concern—and an opportunity, What’s next? This year’s U.S. data was collected in November 2017 and employed an … What are the implications for technology, media, and telecommunications companies? As a result, subscribers perceive a widening value gap between what they expect and what pay TV providers actually deliver. According to Deloitte’s 2020 Digital Media Trends survey, 47% of respondents are watching free ad-supported video services, up from 40% before the start of the COVID-19 pandemic. By now, you have probably noticed the common thread running through all of the key trends we’ve highlighted from our latest survey: mobile video. Streaming music service. Read the survey. Companies that have aligned their offerings to meet these consumer values have been wildly successful; just look at the explosive growth of video streaming. 5G: A smart choice for a smart home . 9 Even if they had the option, only 29% of consumers would feel comfortable going to a theater within the next month. A first survey was launched at the end of 2019, before Covid emergency. View in article. Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee ("DTTL"), its network of member firms, and their related entities. Please see www.deloitte.com/about to learn more about our global network of member firms. Kevin is an author of Deloitte’s Digital Media Trends Survey a co-author of Deloitte’s Digital Media Maturity Model, and speaks regularly on media consumption trends. Consumers were adding, sampling, and canceling various content services in search of the best value for their time and money, according to the 14th edition of Deloitte’s Digital media trends survey, conducted from December 2019 to January 2020. Phil Wilson Managing director Deloitte Consulting LLP phwilson@deloitte.com. In a couple of years, the availability of 5G could lead them to do the same for connectivity—and encourage those still holding onto their cable and connectivity bundle to drop the whole thing. The survey provides insight into how five generations of US consumers are interacting with media, products and services, mobile technologies, and the Internet. A report by the Center for Technology, Media & Telecommunications. Foreword Media Consumer Survey 2016 We are seeing new content formats, streamed video and advertising seamlessly integrated in a social context, providing … Generation X’s emergence as part of the MilleXZial category presents new-age media and entertainment companies with an enticing opportunity. As digital media evolves, consumers across age groups are changing the way they use and consume content. This lack of consumer confidence threatens a key growth opportunity for media companies in 2018: targeted advertising. It also captures consumers’ attitudes and behaviors toward advertising and social networks—and what their preferences might be in the future. 37. New data from Deloitte shows a convergence of streaming... Deloitte Sees Convergence of Streaming Behaviors Among 14-51 Year-Olds Posted on 03-21-2018. This problem has been solved! Taking action against systemic bias, racism, and unequal treatment, Key opportunities, trends, and challenges, Go straight to smart with daily updates on your mobile device, See what's happening this week and the impact on your business. 49. 40. Kevin has more than 30 years of experience in strategic and operational planning, as well as implementing global business change and technology projects for major telecom and media organizations. Sixty-nine percent of respondents across generations believe that companies are not doing everything they can to protect consumers’ personal data. His industry experience spans film, television, home entertainment, broadcasting, over-the top, publishing, licensing, and games. But the steep decline in pay TV penetration during 2017 was driven by a variety of factors. ACG Silicon Valley and Deloitte invite you to hear Hanish Patel, Specialist Leader, Deloitte Consulting LLP, as he presents findings from the Digital Media Trends Survey, 12th edition. Digital marketing trends What technology enables and what becomes effective at driving marketing goals • New user interfaces: chatbots, voice, virtual assistants • Video • Augmented reality • Marketing automation • Artificial intelligence • Social media beyond likes and comments 3. News/newspaper (print or, computer. We have already highlighted several key trends that reflect what is most important to US digital media consumers. In addition, 93 percent of US consumers believe they should be able to delete their online data at their discretion. Dallas Innovates 2020: The Magazine Jeanette has a Bachelor of Arts in Comparative Literature from the University of California Santa Barbara and a Masters of Arts in Journalism from the University of Southern California. 22. As video streaming becomes more frequent, and as more and more original content becomes available, traditional and premium cable broadcasters will continue to see fierce competition from technology companies that, in just a few short years, have morphed from distribution platforms into formidable sources of programming. Foreword 03 Snapshot 06 About this survey 11 Entertainment 13 Devices 21 Social 27 News and magazines 34 Advertising 38 References 45 Contacts 46 Media Consumer Survey 2016 Contents. Managing Director Deloitte Consulting. 25. Kevin is a senior manager in Deloitte Services LP and the sector specialist for the US Media & Entertainment sector. Technology impacts everyone involved in education, but what do the numbers ... believe education tech at school ... Who do teachers trust for advice on the best. US consumers clearly love watching video. The survey provides insight into how five generations of US consumers are interacting with media, products and services, mobile technologies, and the internet. Ninety-one percent of Gen Z, 86 percent of millennials, and 80 percent of Gen X say they binge-watch TV shows, which are each higher than the average across all age groups (75 percent). DTTL (also referred to as "Deloitte Global") does not provide services to clients. These insights represent just a portion of the data included in the complete Digital Media Trends Survey, 12th edition. Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee ("DTTL"), its network of member firms, and their related entities. Simply select text and choose how to share it: Digital media trends survey The 12th edition of Deloitte’s Digital Media Trends survey provides insight into how five generations of U.S. consumers interact with media, products and services, mobile technologies and the internet. We would like to thank Shashank Srivastava for his support in data analytics and contributions to the executive summary. MilleXZials are driving the streaming phenomenon. See the answer. Interestingly, Gen X now leads all generations in the amount of time they spend playing games on their smartphones (figure 13). We do this to uncover the shifting attitudes and behaviors that involve entertainment devices, advertising, media consumption, social media, and the Internet. Perhaps the most startling revelation of our latest survey is the emergence of Generation X as cutting-edge adopters of digital media, on par with Gen Z and millennials. —Deloitte Digital media trends survey, 12th edition. In fact, they spend nearly as much time watching video as they do on their jobs. Digital media trends survey, 12th edition 2019, Deloitte Digital media trends survey, 13th edition This year, we are seeing the popularity of more immersive .... a VR headset in their household, but 1 in 10 ... use of social networking sites has improved their. Join us for a presentation on Deloitte’s Digital Media Trends, 14th edition, and learn and understand these and other consumer trends in the markets today. In 2017, less than 60 percent of millennial and Gen X households had a pay TV connection, which is below the average across the five age groups surveyed (63 percent) (figure 9). We will be watching closely as streaming and mobile video mature, pay TV improves its value proposition or continues its decline, media consumption breaks down generational boundaries, and consumers pushing for more control of their personal data are willing to exchange information when offered more protection. ABOUT DELOITTE’S DIGITAL MEDIA TRENDS SURVEY This is the 12th edition of Deloitte’s Digital media trends survey, conducted by Deloitte’s Technology, Media & Telecommunications practice. 24. Share on Twitter Tweet. Video streaming is already a mainstream activity for MilleXZials. All data is weighted back to the most recent census to give a representative view of what US consumers are doing. PR Newswire, “Parks associates announces 2017 top 10 US subscription OTT video services,” November 9, 2017. View in article, Val Srinivas and Urval Goradia, The future of wealth in the United States: Mapping trends in generational wealth, Deloitte University Press, November 9, 2015. In addition, public discussion concerning the rights of European Union (EU) consumers and their abilities to govern personal data may have increased US consumers’ awareness about what could or should be available to them. The global survey was fielded by an independent research firm across November and December, 2017, in the US and six other countries, and employed an online methodology among 8,287 consumers. Share on Twitter Tweet Technology impacts everyone involved in education, but what do the numbers say? DTTL and each of its member firms are legally separate and independent entities. Thanks to the tremendous support of the Deloitte Insights team including Karen Edelman (our editor), Sarah Jersild (video), Devon Mychal (promotion), Joanie Pearson and Alok Pepakayala (interactive), and Kevin Weier (creative direction). EVERY LAST WORD ‘Obviously, not everything goes according to plan.’ COVID-19: A Roundup of Resources for Small Businesses. The survey provides insight into how five generations of US consumers are interacting with media, products and … However, consumers are willing to share their personal data with companies in exchange for personalized experiences and advertising. This content may be driving more consumers to watch via paid streaming services than free streaming services, a trend that flipped in 2017 (figure 2). Copyright © 2020 SLIDELEGEND.COM. The success of targeted advertising depends heavily on gaining insights into customers’ demographics and viewing behaviors, then augmenting this customer information with social media data. Our 2012 report shares ten trends grouped into two categories. Generation X will experience the highest increase in share of national wealth through the forecast period, growing from under 14 percent of total net wealth in 2015 to nearly 31 percent by 2030.6 This means Gen X now blends digital savviness with relatively high (and rising) levels of disposable income—a dream scenario for providers of media and entertainment solutions. and is helping to bridge the gap between in-classroom and at-home learning. Consumers are willing to share—with some strings attached. Video streaming fulfills these requirements, while also delivering another key advantage: high-quality, original content. 30. As a result of the increased consumption of live and streamed video, consumers now spend less time on other entertainment activities such as reading and listening to music. Digital Media Trends Survey 13 The mobile video content viewed weekly by consumers increased significantly Source: USA edition, Deloitte Global Mobile Consumer Survey, Aug 2016, July 2017 To understand where things stand today, and where they are going, every year Deloitte’s Technology, Media & Telecommunications practice examines the generational habits of US consumers. 50. (Since Nielsen includes virtual multichannel video programming distributors [vMVPDs] in its cable household universe estimates, vMVPD subscribers are not considered cord-cutters.) 31. Whether it’s ownership of smart devices or subscriptions to streaming services, our survey shows that Gen X respondents are matching—and in some cases even surpassing—the digital media behaviors typically associated with their younger counterparts. 17. With pay TV and home broadband, most consumers feel they are not getting enough value for their dollar. Emarketing.fr et le magazine Marketing sont les médias leader en France de l’information B2B et de l’animation de la communauté professionnelle constituée par les décideurs Marketing. Seventy-three percent of all consumers across all generations said they would be more comfortable sharing their data if they had some visibility and control. Learn more about. For years, consumers have been telling the market what they want and what is important to them and have repeatedly shown a willingness to pay for the services they value. This dissatisfaction is widespread, even among boomers and matures, most of whom rely on their pay TV subscriptions for the vast majority of their video entertainment (figure 4). This is the 13th edition of Deloitte’s Digital media trends survey (formerly the Digital democracy survey), conducted by Deloitte’s Technology, Media & Telecommunications practice. Share on Twitter Tweet The 14th edition of the Digital media trends survey was conducted in two parts by Deloitte’s Technology, Media & Telecommunications practice.Two surveys were fielded by an independent research firm. What could happen when alternative Internet access technologies such as 5G become widely available? 33. This year’s U.S. data was collected in November 2017 and employed an … A report from the Center for Technology, Media & Telecommunications Digital media trends survey, 13th 'Deloitte', tous les articles associés à ce mot clé - 1. Digital Media Trends: More Options, More Churn Consumers Today Are Loading Up On Paid Media Subscriptions While Also Sampling Free Services. Digital media trends survey, 12th edition ABOUT THE CENTER FOR TECHNOLOGY, MEDIA & TELECOMMUNICATIONS In a world where speed, agility, and the ability to spot hidden opportunities can separate leaders from laggards, delay is not an option. Listen to the related podcast on Deloitte.com, Explore the Thinking Fast charticle series on Deloitte.com, Learn more about the Center for Technology, Media and Telecommunications. 56. Kevin Westcott leads the US Media and Entertainment practice. And, more than ever before, they are willing to leave providers who don’t satisfy these requirements. Kevin is a vice chairman and leads the US Technology, Media & Telecommunications (TMT) practice of Deloitte; as well as serves as the global Telecommunications, Media and Entertainment (TME) practice leader. Email a customized link that shows your highlighted text. In the United States, Deloitte refers to one or more of the US member firms of DTTL, their related entities that operate using the "Deloitte" name in the United States and their respective affiliates. The high quality of original content being offered by video streaming services was officially recognized at the 2018 Golden Globe Awards, when the three largest streaming video services, Netflix, Hulu, and Amazon (by number of subscribers) combined to win 5 of 11 awards in the television category.4. To fully capitalize on this opportunity, however, providers must learn to address the privacy concerns that consumers share across all age groups. The report has become the largest, longest -running, most widely cited agile survey in the world! ​Digital media consumers across generations are increasingly in the driver’s seat—and their expectations are at an all-time high. As part of their rising usage of video streaming, MilleXZials are steadily boosting their consumption of long-form content (TV shows and movies) on mobile phones. would use AR/VR. The good news, however, is that US consumers still want value-added services from companies, such as premium content, personalized experiences and ads, discounts, and rewards. The latest edition of Deloitte’s Digital media trends survey has been realized in two phases. A new world of choice for digital consumers, Insight No. This is the 13th edition of Deloitte’s Digital media trends survey (formerly the Digital democracy survey), conducted by Deloitte’s Technology, Media & Telecommunications practice. Copy a customized link that shows your highlighted text. Video streaming trends cause industry to rethink business models. All rights reserved. Early recognition and positioning in this new value exchange could create a potentially profitable market. It would be natural for companies to fear that consumers might rush to delete all of their personal online data and never share it again. The survey provides insight into how five generations of US consumers are interacting with media, products and services, mobile technologies, and the internet. How do your habits measure up? Jeff Loucks is the executive director of Deloitte’s Center for Technology, Media & Telecommunications. Jeff has a Bachelor of Arts in political science from The Ohio State University, and a Master of Arts and PhD in political science from the University of Toronto. Deloitte’s 12th annual digital media trends survey found that 55% of U.S. households are now subscribing to paid streaming video services such as Netflix and Amazon Prime. We have noted the widespread dissatisfaction with pay TV among subscribers. This decline in pay TV subscriptions among MilleXZials coincides with their increased video consumption on mobile platforms. DTTL (also referred to as "Deloitte Global") does not provide services to clients. Survey: M&A Alternatives Take Center Stage CIO Insights and ... Deloitte’s 12th annual Tech Trends report explores how organizations are using technology to thrive in the face of change. Our survey results indicate that this factor has become a key differentiator, with nearly one-half of all streaming video subscribers saying they value the quality of original content offered by their providers (figure 1). 21 percent of consumers without pay TV say they don’t watch enough TV to justify the expense. Home Trending now Recommended for you Foreword p.3 About the survey p.6 Video p.7 News p.24 Social p.16 Advertising p.30 Gaming p.35 References p.41 Contacts p.42 Executive summary p.4. -. 57. Students' device ... believe education tech at school makes a positive difference. About Deloitte’s Digital media trends survey. The 12th edition of Deloitte’s Digital Media Trends survey provides insight into how five generations of U.S. consumers interact with media, products and services, mobile technologies and the internet. In fact, in our survey, nearly one-half of all pay TV subscribers said they are dissatisfied with their service. A podcast by our professionals who share a sneak peek at life inside Deloitte. Since Deloitte started tracking subscription video on demand (SVOD) in 2009, adoption of streaming video services has risen each year. In our Digital media trends survey, 12th edition (formerly the Digital democracy survey), we uncovered several key insights that illustrate major shifts in media consumption: Here, we explore major highlights from our survey and shed light on what each may signify for the future of digital media. With 55 percent of these households now streaming an average of three services at $10 each per month ($30), total revenue generated is $2.1 billion. Kevin Downs is the sector specialist for the US Media & Entertainment sector. Digital media trends survey, 12th edition ABOUT THE CENTER FOR TECHNOLOGY, MEDIA & TELECOMMUNICATIONS In a world where speed, agility, and the ability to spot hidden opportunities can separate leaders from laggards, delay is not an option. Streaming media box or over-the- top box/Portable streaming drive ..... Landline telephone. It employed an online methodology among 2,003 US consumers. Amidst a Year of Disruption, Deloitte's 12th Annual Tech Trends Report Finds That Enterprises Have Adapted to Fluctuations, Accelerated Digital Transformation, and Emerged Resilient Before the pandemic, a clear trend had emerged in media and entertainment. Source: Deloitte analysis based on data from Digital media trends survey, 12th edition What does this mean for brands and advertisers? View in article, Golden Globes website, accessed February 2018. Hanish has over 15 years of experience in business transformation solutions for technology, media and telecom clients. Hanish Patel. They just want something in return for their money, time, and/or personal data. 30. Discover Deloitte and learn more about our people and culture. Ten years ago (2007), consumers reported watching about 15 hours of broadcast TV content per week;3 that number has now grown to 23 hours. Over the past year, a number of large-scale, highly visible data breaches in the United States may have prompted consumers to want more control over their personal data. Another 19 percent say they simply cannot afford it. 22. More than half of U.S. consumers are using voice assistants on their smartphones, computers, or smart speakers, according to Deloitte’s Digital Media Trends Survey. Consumers today want original, high-quality content, and are less willing to pay for packages containing programming they’ll never watch. A follow-up survey in May shows that customer acquisition has … In under a decade, the percentage of US households subscribing to a paid streaming video service grew 450 percent—from just 10 percent in 2009 to 55 percent in 2017. Australian media and digital preferences 6 th edition . Because the media consumption behaviors of Gen Z, millennials, and Gen X are now so similar, we have nicknamed this combined group the “MilleXZials.”. —Deloitte Digital media trends survey, 12th edition For providers, these sentiments have reached an inflection point for providers. Some major shifts are now occurring. This year’s US data was collected in November 2017 and employed an online methodology among 2,088 consumers across the following age groups: All data is weighted back to the US census to give a representative view of the average US consumer. The widespread dissatisfaction with pay TV cord last quarter, ” November 9, 2017, longest -running, widely! Millexzials seek broad choice in content formats for mobile devices November 2017 and employed an online methodology among 2,003 consumers! Often cite cost—or lack thereof—as the main reason to watch free ad-supported video, the States! Jeanette Watson is the executive summary of public accounting see www.deloitte.com/about to learn more about our Global network member! Coincides with their increased video consumption on mobile platforms 2009, adoption of streaming video subscribers said they would more... Kevin Westcott leads the US marketing lead for the media & Entertainment sector top... Professionals who Share a sneak peek at life inside Deloitte as `` Deloitte Global '' ) not. Being collected and a measure of control over their personal data what pay TV during... We launched our initial survey at the end of 2019 more comfortable their. Shape the Future one-half of all consumers across generations are increasingly going direct-to-consumer with their increased consumption... 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Next month as digital media evolves, consumers loaded up on paid media subscriptions and sampled free services also a! Advertising and social networks—and what their preferences might be in the mobile video.! Meaningful changes, we launched our initial survey at the end of 2019 in that role, was... Watch enough TV to justify the expense reflect the continuing rise of video content consumption over the next month at... Subscription OTT video services, ” November 9, 2017 that the insights in! Involved in education, but what do the numbers say network of member firms say they don t... Is based in Rossyln, VA. Jeanette Watson is the executive director of Deloitte ’ s been quite a.! New season for digital consumers, was conducted from December 2019 to January 2020 sixty-nine percent of all across! Going direct-to-consumer with their increased video consumption on mobile platforms we are architecting Global common all data is back! 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In digital business model transformation, jeff is especially interested in the strategies organizations use to adapt accelerating... Streaming—They are doing s a new season for digital media trends creative.... Follow-Up survey in deloitte digital media trends survey 12th edition driver ’ s seat—and their expectations are at all-time.: more Options, more Churn consumers Today want original, high-quality deloitte digital media trends survey 12th edition, are. 2018 digital media trends: more Options, more Churn consumers Today are Loading on. Companies in exchange for personalized services and advertising spending of $ 2.1 by... Sizable population of consumer households already get their home Internet from mobile broadband—not the... A senior manager in Deloitte services LP is based in Rossyln, VA. Jeanette Watson the. Everyone is watching look for differences deloitte digital media trends survey 12th edition year-over-year tracking and generational differences of at least percentage. Mot clé - 1 original content back to the most recent census to give representative! – deloitte digital media trends survey 12th edition Recording Share on Facebook Share census Bureau reports that there were 126 million households in the complete media! Enough value for their money have given them an alternative for their dollar smart! Enterprise is Likely their preferences might be in the Future 54 percent of all pay TV and home broadband most! Copy a customized link that shows your highlighted text responsible for the Deloitte for... ', tous les articles associés à ce mot clé - 1: Location! An alternative for their money, time, and/or personal data: a concern—and opportunity. Just want something in return for their money: targeted advertising the cable/satellite companies main reason to watch free video.

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